Category: news
The Decline of the Strip Mall
The Ghost Malls of Reno: Why Local Strip Centers are Dying By Cap Puckhaber, Reno, Nevada I am driving down Kietzke Lane and I see the same sad story repeating on every block. Reno is currently full of retail spaces that look like sets for a post-apocalyptic movie. You see the faded “Grand Opening” banners…
How Politics Impact Your Business and Marketing
Do World Events Impact Your Business? (Spoiler Alert: Yes) By Cap Puckhaber, Reno, Nevada I’m Cap Puckhaber, a marketing professional, amateur investor, part-time blogger and outdoor enthusiast. Today we break down how politics impact your business and marketing investments. Here at BlackDiamondMarketingSolutions.com, we believe that understanding the intersection of politics and business isn’t just for…
How to Navigate Work and Employment Trends
Hiring, Firing, DEI, Work From Home – It’s Confusing. By Cap Puckhaber, Reno, Nevada I’m Cap Puckhaber, a marketing professional, amateur investor, part-time blogger, and outdoor enthusiast. Today on BlackDiamondMarketingSolutions.com, we break down the critical shifts defining the future of work. We will explore the most significant workplace trends for 2025, from the rise of…
Case Study: Decline of Luxury Goods
Cap Puckhaber shares how luxury spending is declining due to economic shifts; brands must adapt to changing consumer values.
Super Bowl Ad Hits and Misses
Super Bowl 2025 featured memorable ads, with Bud Light and M&M’s excelling while Pepsi faltered – Cap Puckhaber