Category: Google / SEO
Why local Reno Businesses Are Losing to Chains
Outdated Websites, Dented Trucks and the Reality of the Reno Market Shift By Cap Puckhaber, Reno, Nevada I often find myself driving down Virginia Street and seeing something troubling about our local economy. Reno is no longer that quiet town where a handshake and a decent reputation carry a business for thirty years. We are…
Founder Moat: Beat AI with Storytelling
By Cap Puckhaber, Reno, Nevada The End of Polished Perfection I spent five years trying to look like a massive corporation. I hired expensive photographers to take headshots that looked like every other CEO on LinkedIn. My website copy used big words to sound professional. But my conversion rates stayed flat because nobody felt a…
Small Business SEO to Get Found on Google
By Cap Puckhaber, Reno, Nevada I’m Cap Puckhaber, a marketing professional, amateur investor, part-time blogger, and outdoor enthusiast. Today on BlackDiamondMarketingSolutions.com, we’re going to break down exactly how you can create a search strategy for your business that’s clear, manageable, and actually gets results. I see the same frustration when I sit down with local…
The Ultimate PPC Guide for Small Businesses
By Cap Puckhaber, Reno, Nevada I’m Cap Puckhaber, a marketing professional, amateur investor, part-time blogger, and outdoor enthusiast. Here on BlackDiamondMarketingSolutions.com, we’re breaking down the truly ultimate guide to Pay-Per-Click (PPC) advertising for small businesses. We’re going to combine everything a business owner needs to know: how paid search drives success, its critical relationship with…