Category: Marketing Tools
Founder Moat: Beat AI with Storytelling
By Cap Puckhaber, Reno, Nevada The End of Polished Perfection I spent five years trying to look like a massive corporation. I hired expensive photographers to take headshots that looked like every other CEO on LinkedIn. My website copy used big words to sound professional. But my conversion rates stayed flat because nobody felt a…
20 Ways to Advertise Your Business for Free
By Cap Puckhaber, Reno, Nevada I’m Cap Puckhaber, a marketing professional, amateur investor, part-time blogger and outdoor enthusiast. Today we break down the ultimate list of proven ways to promote your business for free, combining my two most popular articles into one comprehensive guide. At BlackDiamondMarketingSolutions.com, I’ve seen firsthand how entrepreneurs and small business owners…
The Best Marketing Tools for Small Businesses
By Cap Puckhaber, Reno, Nevada I’m Cap Puckhaber, a marketing professional, amateur investor, part-time blogger and outdoor enthusiast. Today, we’re going to have a real talk about the best marketing tools and strategies for small businesses in 2025. As the founder of BlackDiamondMarketingSolutions.com, I’ve sat across the table from countless entrepreneurs who are incredible at…
Marketing 101 Guide for Small Businesses
By Cap Puckhaber, Reno, Nevada I’m Cap Puckhaber, a marketing professional, amateur investor, part-time blogger and outdoor enthusiast. Today we break down the fundamentals of marketing for small business owners. I’m consolidating several of my introductory posts into this one foundational guide to help you learn the basics of creating a marketing plan, identifying your…
How to Master Costs and Project Management
Cap Puckhaber shares effective cost management strategies for small business owners and project managers to ensure sustainable growth and quality.
Step-by-Step Business Case Study Template
Cap Puckhaber shares how a business case study showcases solutions and results, aiding marketing, consulting, and education by attracting clients and demonstrating expertise.