Category: Social Media
The Small Business Guide to Social Media Marketing | Cap Puckhaber
By Cap Puckhaber, Reno, Nevada I’m Cap Puckhaber, a marketing professional, amateur investor, part-time blogger and outdoor enthusiast. Today we break down the complete small business guide to social media marketing and advertising. We’ll cover everything from building a real-world budget to executing on specific platforms. My goal at BlackDiamondMarketingSolutions.com is to give you a…
How Vaseline’s TikTok Beauty Hacks Show the Power of Small-Biz Marketing
By Cap Puckhaber, Reno, Nevada I’m Cap Puckhaber, a marketing professional, amateur investor, part-time blogger and outdoor enthusiast. Today we break down how Vaseline’s TikTok hacks went viral. When a seemingly outdated petroleum jelly brand started going viral in July 2025, it wasn’t because someone spent millions on ads. It was because they nailed social-first…
Cap Puckhaber Business Case Study: How Duolingo Mastered TikTok and Gamification to Drive App Growth
By Cap Puckhaber, Founder of Black Diamond Marketing Solutions, Reno, Nevada I’m Cap Puckhaber, a marketing professional, amateur investor, part-time blogger and outdoor enthusiast. Today we break down Duolingo’s viral TikTok campaigns. When I first saw Duolingo’s TikTok presence, I wasn’t sure what to make of it. A goofy green owl showing up in all…
More Ways to Promote Your Business for Free! | Cap Puckhaber
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Cap Puckhaber in email marketing, Entrepreneur, Google / SEO, Marketing Tools, Small Business Owner, Social MediaBy Cap Puckhaber, Founder of Black Diamond Marketing Solutions, Reno, Nevada I’m Cap Puckhaber, a marketing professional, amateur investor, part-time blogger and outdoor enthusiast. Today we break down more ways to promote your business for free! There are many strategies available to promote your business for free. Whether you’re a seasoned entrepreneur or just starting,…
Should You Invest in Organic or Paid Social Media Marketing | Cap Puckhaber
Cap Puckhaber shares how mall businesses can leverage both organic and paid social media marketing to effectively grow, engage audiences, and increase visibility.
Marketing Tools on a Budget | Cap Puckhaber
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Cap Puckhaber in Budgets, email marketing, Entrepreneur, Google / SEO, Marketing Agency, Marketing Tools, Paid Marketing, Small Business Owner, Social MediaCap Puckhaber and Black Diamond Marketing Solutions assist entrepreneurs in utilizing affordable digital marketing tools to enhance business growth effectively.
How Much is Social Media Marketing? | Cap Puckhaber
Cap Puckhaber shares how to manage social media advertising costs, highlighting strategies for small businesses to maximize their marketing investments.
Top 10 Digital Marketing Trends of 2025 | Cap Puckhaber
Cap Puckhaber shares how in 2025, small businesses should leverage AI, voice search, immersive tech, sustainability, and tailored customer experiences for growth.
How Small Businesses Can Unlock TikTok’s Potential | Cap Puckhaber
Utilize TikTok’s tools and creators for impactful strategies that drive organic growth and engagement -Cap Puckhaber